INNOVATION: Launch of E-NYMPHEA, an online booking solution dedicated to spas
This year, Sequoiasoft, a French software company in the hospitality & wellness market, and Spa Collexion, specialist agency in these markets, are to give a preview of E-Nymphea Collexion:
The 1st online booking solution dedicated to spas, modelled upon and connected to Nymphéa software.
Over the course of 5 days, hotel directors, spa managers and owners of urban spas and wellness centres present at the Paris show will be able to appreciate the combined expertise behind Nymphéa, the 360° management software for all spa and wellness activities, and the command of e-commerce and web marketing on display.
The software enables you to market à la carte treatments, rituals and gift vouchers. With the aim of maximising the profitability of wellness centres, E-Nymphea also allows internet users to book group sessions in real time and manage their subscription.
With E-Nymphea Collexion, spas can market their treatments and gift vouchers on their website in an effective, direct and independent way.
A solution that gives managers total control over their direct distribution.
A study led by the Global Spa and Wellness Summit evaluated the wellness tourism market at 500 billion USD, which represents 14% of the overall tourism market. This figure will reach 679 billion USD by 2017, growing by about 10% every year, almost 50% faster than the overall tourism market.
A wellness tourist travelling in his/her own country spends approximately 150% more - and so is clearly a consumer category to be seized upon at a time when the e-tourism industry is among the most dynamic.